Attention coaches, consultants, and other business owners who sell ‘themselves’ as their service based business–
Is your mindset keeping your message from reaching the people who need you most?
Here are clues that this might be happening to you:
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when people ask what you do, you stammer, look at the floor, or just blurt something out hoping to end the conversation |
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you can't decide how you want to present yourself in your marketing so you go with something that feels safe, even though it's ineffective |
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you're addicted to rebranding... you can never quite nail who you want to be in your business |
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you're not getting clients and the cost of that is mounting |
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you have hit a plateau at the level of income you are at and you know you are capable of earning way more (and that’s so frustrating) |
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sales conversations are painful and you secretly wish you didn't have to have them because you hate the way they make you feel. |
A "regular" marketing expert would tell you to change things on the OUTSIDE: the words you use, the color of your logo, your sales script...
But NONE of these problems will be solved with an outside solution.
They can only be changed by looking at your INNER MARKETING plan.
- The thoughts that circulate in your head when you're in a sales conversation
- The little voice inside that makes you feel small when trying to describe what you do
- What crosses your mind when someone says YES or NO to your offers
- Your true belief in the value YOU provide and how your business is a great solution
- That discomfort when you look around and see others soaring past you…even when you know that your skills are probably ten times better
- And that gnawing sense that you aren’t serving your purpose in the world because deep down, you know you are in your own way
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Do any of these sound familiar? Trust me, if you are like most business owners who have been at this awhile, your mindset and the way you need to speak about your business will go though many different revisions because YOU AND YOU BUSINESS ARE GROWING!
And as do, your clients change, the work you do evolves, and truth be told…sometimes its hard to nail down how to talk about the magic you bring, and have the mindset to own it big and boldly.
So what do most business owners do? Either nothing, or they model what the latest guru tells ‘em to do, but without doing the Deep PERSONAL WORK needed or they are at risk of ending up sounding like everyone else.
Or worse yet, this could lead to starting to alienate or confuse your clients because you can’t confidently and fearless shout from the rooftops the great results you are capable of getting for the people who hire you.
But even if you are willing and committed to diving in, there’s one thing that will very likely stump you:
“Your brilliance lives in your blind spot”
Which means that you may not have access to THE VERY THING that would make your audience come running. Our blind spots are the places we just can’t access. It’s the thing that others see in us, but for some reason, to get there is like diving deep in the ocean to find the buried treasure. It takes work, a supportive partner, and enough time/space to do it the right way. We have blind spots in our mindset, and blind spots about what makes us unique.
Here’s a little test…Can you answer the #1 question that needs to be crystal clear?
If there were 100 of you and your competition in a room, and they all had equal credentials, education, results, and cost, why should someone hire YOU?
And now answer it but take out any statements about how long you have been in business, how great you are, etc. Kinda weird, I know…but the REAL reason folks are hiring you of course if for the results they’ll get but in order to attract them, you have to CONNECT to them. That’s the tricky part. It’s finding the ‘thing’ in you that is so special, so unique, and so darn cool that someone will say yes to being with you on their journey.
Here’s an example of what was a challenge for one of my clients–
Monique had a money leak in that she couldn’t talk about what she does in a way that would land for her idea market. When we worked on her messaging she immediately had a huge breakthrough in her ability to market and sell her services.
I have known and worked with Therese over two years and have seen her blossom into expressing her uniqueness which has been an inspiration for me. One of her unique expressions is that she has become a relationship marketing master by handling the 'inner marketing' aspect.
She has an amazing intuition and is remarkable on the mindset stuff but for me, I find her real magic lies in helping me get the marketing language for who I am and what I do.
She helped me refine my 17 second elevator pitch (gulp even though I hate elevator pitches, I know they are necessary) and in only 20 minutes we got it down to something
I am proud to say and genuinely reflects me.
Thank you Therese for bringing all of you to your work.
Monique Gallagher
www.HighestPotentialTraining.com |
Let’s face it….running a business has so many moving parts that at times it can be really challenging to believe in yourself fully, sell boldly, and have a crystal clear marketing message. And many of us just don’t have the skills to do it ourselves because of that brilliance in the blind spot problem. It takes another set of eyes and someone with the ability to take what you are saying, zoom in on the magic of it, and turn it into something that you can really wrap your head around, own in a big way, charge for it, and step into being the rock star that you are.
Here is another example of a brilliant business owner who was missing out because he had some ‘inner marketing’ challenges.
Steven was barking up the wrong tree with trying to reach clients he didn’t resonate with.
Therese! Thank you SO much for helping me clearly see what should have been obvious in my quest to clarify the purpose of my passion!
You personify the art of business coaching and your innate ability to demystify where I was second guessing myself is truly a gift that everyone should know about!
The magic was far more than just clarity of purpose—it’s about taking immediate action and breathing life into dreams. Your transformational methods of combining mindset and marketing for explosive growth are exactly what I needed!
Steven E. Connor, Relationship & Communication Catalyst
Unconditional Self Empowerment
www.SEConnor.com |
Having worked with hundreds of business owners over the last few years, I see that this issue is one of the least discussed, hardest to do yourself, and the most critical.
That’s why I have developed a new 30 day program –

Let me tell you what you will be getting in this 30 day accelerator program – You and I will partner to do the deep dive and find that brilliance that resides inside of you. What you’ll get? Clarity, confidence, and the ability to boldly communicate your message. All this is the thing that leads to more visibility, more credibility, and more clients….which turns into more profit. (And that is a very cool thing!)
After we find that, we’ll crack the code of your mindset so you can move past those naggy little voices that get in your way, own your value, and charge the money you should be charging.
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Discovering Your Magic |
Here’s where I come in like an archeologist and dig out the gold in them there hills! Meaning that I walk you through the process and together we find the hidden treasures that will help you put the right words out there when you talk about your business. You may already have something in place, but I guarantee I can find ways to make your marketing sizzle with more personality, which means that your prospects will connect with you in a much easier way.
The cost of NOT doing this piece by the way is that you and your marketing begin to sound like everyone else because it doesn’t have the unique flavor of YOU in the mix. |
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Messaging and Model Makeover |
This is where we really look at how you are communicating your brilliance. Two things are going to happen….you may either keep what you have and just find more and better ways to communicate that. (Because we can also dive into your business model here) or you may shift gears and uplevel the clients you want to work with. (In fact, the last client I did a VIP day with came in thinking she should work with the start up market and she totally shifted after our time together because she saw that how much she could give and it changed her perspective.)
The cost of NOT doing this is that you are either working with the wrong folks because you aren’t clear with what you are offering or missing the mark in communicating with the RIGHT ones. |
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Mindset Mastery |
| Okay, let’s get real here. We ALL have those little places in ourselves where we don’t quite believe as fully as we should, procrastinate from time to time, lack clarity, or just plain can’t see what we can’t see. I will say that EVERY single client who has come to me with a business problem usually also has a mindset challenge. And like finding that hidden treasure that is your brand, unless you have the skills and tools to navigate through, this can get tricky to see for yourself. |
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The cost of NOT doing this is a big one. Recently someone told me that they had spent $30,000 on coaching, web design, copywriting, mentoring, and all things business related, but she never addressed the mindset piece so no matter what she did, she was not able to break out of her glass ceiling and finally reach her full potential.
You just saw how one entrepreneur spent $30k and didn’t get to utilize what she learned and that’s just one of the stories I have heard over the years. Almost everyone who comes in to coach with me has spent thousands and thousands and still aren’t happy with where they are. So let’s change that.
For this 30 Day program, you’ll pay a one time payment of $697 or we can spread it out over three months if you like.

Lynn had a mindset block that held her back from fully owning her brilliance
Within 40 minutes Therese took me from confused, struggling solopreneur wanting a fairly simple business problem solved to setting me free of a 33 year old, 500 lb. anchor.
She sensed there was something deeper and walked me along a process which flung open new doors through which the solution to the 'fairly simple business problem' and so much more will now cascade into my life.
Thank you Therese, you are a rare gem.
Lynn Moore
www.ClearGoalsCoaching.com |
Ready to get results that will knock your socks off? Do you want 2011 to be THE YEAR that you break free of the self imposed limits and income you have placed on your business?
You’ll want to sign up for the 30 day program and be on your way. When you do, you’ll be sent a questionnaire and a link to my online calendar so we can get started right away. Remember, you get three calls with me and I know I can get you some massive shifts.
Let me just clarify – these sessions and not a group format. It’s YOU and I doing the work together. So you’ll get my time, attention, and that crazy intuitive gift I have for finding your brilliance.
But first, a little about me and why I’m the best person for you to work with on this part of your business.
Unlike many coaches and consultants who say they work on the mindset or inner game, I have a Master’s degree in counseling and was a practicing psychotherapist for 25 years. (This is all in addition to all the business building/strategy/marketing/sales/copy/social media skills I have also learned along the way.) More than most coaches and business consultants, I REALLY know both the inner game and the outer game of how to grow a business and business owner.
Those thousands of hours spent working with people who wanted breakthroughs has given me a tool box that is pretty powerful! In fact, I’ve had two clients recently say, “I’ve been with other coaches before you, but NO ONE has ever gone this deep with me.”
I’m super intuitive, listen for the energy around things and can come up with your very cool offering, and make sure you have the mindset and confidence to pull it off.
Oh, and just so you know…I’m really ‘relational’ which means that you will feel loved and cared for in the process. So if you are a ‘lets just get to business’ kinda person, I may not be the best choice. But if you want someone who totally can connect with you, hold no judgment of what you perceive are your mistakes in business, lovingly kick your butt into action, and have some fun in the process…I’m your gal. Sorta like a “Pit bull for your potential!”
And after working with thousands of people and getting breakthroughs and results for my clients that many other’s cant get…I’m pretty darn confident in this program.
In fact, let me tell you about my guarantee –
Here’s my stand for you….you WILL have a shift. You WILL find that brilliance in your blind spot, have the mindset to back it up, and feel more confident in rolling out your business moving forward.
This is only 30 days, so we can’t solve all your business problems, (many – but not all!) but I am so sure of my processes, experience, and tools that if you are not totally delighted with what we have come up with by the end of the 30 days, I’ll give you another hour session so we can make sure we ‘nail it.’
Truthfully, I haven’t had a client yet that I couldn’t find their magic, so I feel good about offering this because I want you to get a great result. |
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So you have nothing to lose and tons to gain. And for $697 or a 3 payment option, it’s a relatively low cost investment for a high value return.
>>BONUS>>
How about I sweet it up just a bit more with a bonus –
You’ll get two months in my Extraordinary Results Coaching Community (values at $97)
This gives you over 50 hours of audio interviews and business building tips in the Success Library, access to the monthly group coaching/mastermind call where folks come and get laser quick results, and a monthly mentor call where I bring in experts so you learn the latest business building ideas.

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Ya ready? Will this be your year? Tired of playing small? I’m in if you are!

By the way, if you have any questions or wonder if this is the right program for you, shoot an email to me and I’ll be happy to have a conversation about the best place for you to blast through the stuck places in your inner and outer game. Just click here to email me.
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