The Top 3 Money Killing Mistakes In Business – Part 3

I’ve been talking about the Top 3 Money Killing Mistakes in Business. Next we are looking at your business model. How is this a place where money is running away from you? Let me give you an example…

Just yesterday I coached a business owner who could charge $400/hr in doing some of the specialized things he does. And when I asked him what he needed to let go of (as we were starting one of my 90-Day Marketing Ramp Up Programs) he immediately went to one activity that took him 5-8 hours a week and in the end, probably generated him $50/hr. When we looked at how much it cost him to do it in terms of time and where else he could put those hours to better use, he agreed to drop that piece of his business at that rate. When he devotes those 5-8 hrs a week to marketing/social networking, he’ll get a far better return of the investment of his time.

So now Auntie Therese is gonna come over with her chopping block and ask you to start putting on there all the things in your biz that you are doing that should be outsourced! I feel like a broken record because I say this all the time, but it’s a huge cash flow killer and leads to nothing but overwhelm! Most of us get into this habit at the beginning because we don’t have the resources to do it differently, but moving forward please set a goal to be working only in your brilliance and doing the tasks that you love and that generate you the big dollars.

Blessings,
Therese

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