What to do when they stop buying – Part 1, The Mindset Piece

Surely the scariest place for a business owner is when the phone isn’t ringing, clients are leaving, and you get that dreaded feeling….

“Oh crap….no one is buying these days.  What am I going to do?”

We’ve all been there and it just sucks!  But there is a way out.  In this post I’ll talk about some inner game and mindset strategies and the next article I’ll go over my thoughts on pricing strategies.  So know you aren’t alone if you have felt this, and that there is a way through it!

And if you are in that space of fear about money, the first thing you must do is to watch you thoughts! Instead of looking at what you don’t have or what you have lost, flip it to notice just how much abundance is all around you. Perhaps you have an abundance of beauty in your yard, or like me feel tremendous wealth in personal relationships. This is where the expression, “What you think about, you bring about” comes in. The more you focus on lack and fear, the more you will see and experience it.

Your number one job during these sometimes scary times is to manage your energy. We’ve all had the experience of having the desperate person in the bar hitting on us or the pushy car sales person who needed your purchase to pay his rent. And that energy is quite repelling, so you must be vigilant about knowing that your good is right around the corner, and stay in the positive mode of what you have that’s working right now.

Whatever you do, STOP the conversation about what’s going wrong!   Last year when I was in this very scary place, I spent loads of time sharing with my friends how things weren’t working. (Yes, my inner drama queen was having a hey day over it all!) Finally one of my best friends said, “Look, your business is called Happy in Business. If you can’t figure out a way to be happy right here, you can’t own that brand.” Quite the kick in the pants, but so true. I began to shift right then and there.

So after you stop the negative conversations, the next piece is to look at the possible gifts in your life even if you can’t see them in the moment.  Think of the farmer who has to have faith and trust that the seeds he planted in the ground he so lovingly prepared…will soon take root.  That’s the task for you my friend.  Finding that level of faith.

So just to restate it, the mindset tricks when you get scared or they aren’t buying are these:

  • Stay in the day – don’t project into the future with fear
  • Focus on what’s working and expand that
  • Find the gifts so you don’t feel like a victim
  • Refuse to give in to negativity – shift your energy
  • See the abundance all around you and amplify it
  • Reach out and let people support/love you
  • Know there are seasons to everything and this will change too

Try these tips and let me know how it works for you.  Mainly … don’t give up!  See ya next time with my pricing ideas.

Blessings!

By the way – if you see yourself in this article and would love a BIG breakthrough for your business, go to www.AcceleratingYourSuccess.com/vip and you can save $100 off of my Bold Business Breakthrough Session.  Just use the coupon code VIP and you’ll be on your way to making the big shifts!

Have any questions, feel free to email me at Therese@HappyinBusiness.com and I’d be happy to get back with you.

10 Comments

  1. Loren Fogelman Says:

    Mindset for wealth and business is an excellent topic. As you mentioned once you become aware of what you are doing then you have the choice to change.

    What I have found really helps me, and my clients, most is having a Kind Words journal for those times when it is easy to focus on the negative. That journal includes all the emails, notes and posts of how much I have helped one of my clients, testimonials, responses to ezine articles and cards I have received. By seeing how I have made a difference in someone else’s business, and their life, my energy quickly changes from lack to abundance.

  2. Therese Skelly Says:

    Oh yes Loren, I too have a “Love Notes” file but I love your title of “Kind Words” because as you know, sometimes we can be a bit harsh in our heads!
    I bet you have loads of those kind words because of the good work you do!

    Thanks again.

  3. Adam Hommey Says:

    I simply reflect on how often I’ve had times when things came in so fast and furious I couldn’t keep up and was saying “Can things PLEASE slow down here for JUST A MINUTE so I can do XXXXXXXXXX” … then I remember what XXXXXXXXXX is… and do it…. and since XXXXXXXXXX is typically something designed to bring more customers in, the problem gets fixed, and then some.
    .-= Adam Hommey´s last blog ..Does Your Website Speak For Itself =-.

  4. Therese Skelly Says:

    Hey Adam, I always love your way of thinking!
    Great idea….tracking things back to what brings in the $$.

    Take care,
    Therese

  5. What to do when they stop buying – Part 2, the pricing piece Says:

    [...] freak out a bit) when folks aren’t buying what they used to.  If you didn’t catch part 1, the mindset piece, you can click on the link and read that article.  Once we deal with the inner game, now we’ll [...]

  6. What to do when they stop buying, part 3 – The “Call to Action” piece Says:

    [...] Fears, marketing call to action on 08/26/2010 03:47 pm by Therese Skelly We addressed the mindset piece and the pricing piece in earlier posts, so in this article I’ll be talking about how [...]

  7. Renee Says:

    Breathing correctly also helps.

    Take time to Focus.

    Thanks for the article, stop
    by to read more later.
    ********************************

    *Renee*

  8. Therese Skelly Says:

    You are so right Renee!
    Thanks for stopping by.

  9. Robin aka The Empowerment Diva Says:

    Well said. Yes, it’s easier said than done sometimes.
    I allow myself the space to feel what I’m feeling and then
    I make the choice to react with empowering behaviors.
    It’s also important to direct our focus. We can either focus
    on the negatives or focus on the positives. I focus on faith
    and try to stay present in the moment and not look too far ahead when I experience these times as I believe you stated Therese. And by all means try to refrain from entertaining the negative chatter.
    .-= Robin aka The Empowerment Diva´s last blog ..Is Women’s Empowerment really necessary =-.

  10. Therese Skelly Says:

    Thanks Robin,
    It really is a dance, isn’t it. You don’t want to skate past the negative because we have to be true to what’s in front of us, but if we stay there too long, we can get stuck in the negativity.

    Good to hear from you Robin!

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